Why Book Live Entertainment Part 1: The Reason For Live Entertainment Over TV/Movies/CDs/Video Games/etc

You should book live entertainers so that we can make a living. The end.

No, that is not why you should book us and that certainly shouldn’t be the focus of the entertainer either. Long before television and radio, people actually had to get out of the house and go pay to be entertained at their nearest theatre or concert hall / dime museum. This wasn’t like going to the movies, going to be entertained was a special event, people paid a good sum of money, they dressed their best and expected to stay the entire day or at least several hours because various performances would be showcased. Then there came the radio, then the motion picture followed by talking televisions. It was originally predicted that the first commercially available TVs would not sell because “no one wanted to sit in front of a box”. Today there is a television in every room in every house here in the United States and at least one TV in every house in Canada, UK, Japan & Australia (the US is more obsessed about TVs than their counterparts).

There is something that live performance has that television can’t provide – real human contact. One of the best things about going to see a show in a theatre is the intimacy between the performers and the audience. Television doesn’t offer that. Live entertainment also requires more use of imagination from the audience, the use of imagination overload is correlated with increase in creative thinking so there is a psychological benefit to live entertainment as well.

“But it’s so expensive to go to a theatre/concert!”. Yes, live entertainment is more expensive to produce, plus the performers don’t get the wide viewing benefit that cinemas offer. As you’ll see, the cost is nothing compared to the other benefits….

Live entertainment is much more flexible. Say you had a date scheduled but something came up and the event had to be postponed for a later date in the near future. Maybe that’s extreme – lets say you have a specific need that needs to be tailored to – any professional live entertainer be it a musician or a mentalist such as myself should have the capability to make adjustments. You can’t get that with television. Live entertainment once again provides that human factor that many answering machines and TV doesn’t offer.

“Why do you charge so much?” Here is the thing about paying for entertainment – you get what you pay for. That saying is more true here than anywhere else. Those that charge less are usually either not full time or they are starting out and lack the experience. Being a entertainer is a profession much like being a doctor or a lawyer, many of us have spent a lot of time, effort and money in improving what we do, studying what we do, getting the needed training/education. We make a living. Now, this may sound like greed but think about this for a second – take performer number 1 who charged $50.00, performer #2 who charges $150.00 and Performer #3 who charges $500.00. How do you perceive the $50 performer in comparison to the $150 versus the $500? Chances are you perceive prestige and respect for the $500 and you feel cautious about the $50. Your gut instinct knows that you get what you pay for. I have found in my own personal experience that charging more, while not always necessary will not only guarantee that I the performer will be able to rest for a while but that I will be treated better and my job will be made a lot easier. The reason for this is simple – we have respect and we take care of the things that we are most invested in. ¬†Remember something you were given for free? How did you take care of that free thing versus the thing that you had to spend a lot of money on? Assuming that free thing isn’t something that is easily replaceable, chances are you treated the expensive object better than the cheap easily replaceable.

“But I’m Still Not Convinced”… People have been throwing events ever since the wheel was invented – especially the Ancient Greeks & Romans. Parties were thrown in celebration and as an attempt to impress friends. This tradition of throwing parties and subconsciously trying to impress people still resonates to the 21st Century. We spend days planning and investing as much money as possible to make it work. People are looking to have a good time, what better way than to include that human factor that comes with live entertainment?

This was a brief bit of persuasion and I will get into me specifically later on in another blog update.

 

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